How are the finalists determined?

For the written entries, all submitted entries are scored by three separate judges using the judging rubric on the Rules page. The eight business idea submissions with the highest scores will advance to the final competition. Finalists will be notified mid-November. A team of marketing professionals review and score the Marketing Design entries and choose the winner who is recognized at the Final Competition. See the rubric on the Rules page. In addition, all special category award winners are invited to the final event as well.